1. Make sure your titles and descriptions are relevant to your content. This helps to ensure that they accurately reflect what your page is about, and it can also improve the relevancy of your page for search queries.
2. Keep your titles and descriptions concise. Aim for titles that are around 50-60 characters and descriptions that are around 160 characters. This ensures that your titles and descriptions won’t be truncated in search results.
3. Use keywords in your titles and descriptions. This can help your pages rank higher in search results for those keywords. Just be sure to use them naturally, and avoid stuff like keyword stuffing.
4. Use actionable language in your titles and descriptions. This can help to entice people to click on your pages in search results. For example, you might use a title like “Learn how to optimize your website’s titles and descriptions” instead of “Website titles and descriptions.”
5. Consider using modifiers in your titles and descriptions. Modifiers like “best,” “top,” “ultimate,” etc. can help to make your pages stand out in search results.

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This content reflects the personal opinions of the author. It is accurate and true to the best of the author’s knowledge and should not be substituted for impartial fact or advice in legal, political, or personal matters.

© 2022 Karen Chenoa Sergent